From a Deserted City Center to a Crowded Market Place

The density of population in Finland is quite low. There are times, when you have to travel abroad to see other people.

There is one moment every year, when all the big cities look like a neutron bomb had gone off. During the midsummer Finns tend to migrate to the country side. The footage is shot in the afternoon of the Midsummer eve, just after the shops are closed and people started their travel to the lake sides.

The goal was to shoot the same street after the midsummer, when there is significantly more life on the streets. Unfortunately the schedule didn’t allow us to do it, so we had to use Stockholm as a second best choice.

However, taking boat trips is still fairly popular. Cheap alcohol used to be the main motivator for such trips, but after the EU membership and some taxation changes, people take boats mainly to party and relax.